BRANDING BY SOPHIE
The creative studio where strategy meets the work that actually gets you seen.
Website design, brand photography, email marketing and strategy, built as one ecosystem for service-based businesses ready to stop being their own best-kept secret.
Here's the thing most people miss: a beautiful website doesn't work without the right imagery. Great photos don't convert without a site built to hold them. And neither of those things matter if no one's warming up on your email list.
This is the studio that thinks about all of it — whether you need one piece or the whole picture. Because when it works together, everything works better.
LET’S BE HONEST HERE.
Someone sent you here. Maybe you stumbled across her on Instagram or Google. They told you Sophie was amazing. And now you're here, on the website, trying to figure out if it's true.
This is exactly the moment your brand either does its job or doesn't. A referral gets you in the door, but it's your website, your photos, your email system that closes the gap between "I heard about you" and "I need to work with you."
You've built something worth talking about. The question is whether your brand is saying the same thing when you're not in the room.
Everything that we build here isn’t just based on aesthetics. It’s strategic, optimised and most importantly, set up so you can feel in control of your systems, marketing and backend.
PHOTOGRAPHY
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WEBSITE DESIGN
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EMAILS + FUNNELS
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STRATEGY + INTENSIVES
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PHOTOGRAPHY ✦ WEBSITE DESIGN ✦ EMAILS + FUNNELS ✦ STRATEGY + INTENSIVES ✦
Your website is quietly
costing you clients.
The problem
It doesn't represent where you're at. It isn't building trust fast enough. And every time you send someone there, you're quietly hoping they don't judge you by it.
The solutionA Squarespace website built with strategy at its core — clear messaging, intentional structure, and design that makes the right people think "yes, this is exactly who I've been looking for."
Your ideal client can't connect
with someone they can't see.
The problem
You're using the same photos from two years ago — or none at all. Your imagery isn't telling the real story of your work.
The solutionA collaborative, grounded shoot tailored to your brand personality. Imagery that feels like you — and makes people feel something before they've read a word.
You have an audience.
It's just not converting.
The problem
The gap between "interested" and "enquiring" is where most businesses quietly bleed revenue. Your list should be doing something.
The solutionAn email system built inside Flodesk that guides people from curiosity to trust to decision. Set up properly, with strategy behind every step.
You're not short on ideas.
You're short on clarity.
The problem
You keep circling the same decisions. The same to-do list. The same feeling of being just behind the line.
The solutionAudits, strategy sessions, VIP Days, and the 6 Week Intensive. Honest feedback and hands-on support from someone who will actually tell you what to do next.
WHAT SOPHIE'S CLIENTS SAY
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WHAT SOPHIE'S CLIENTS SAY ✦
CREATE AND CONNECT SESSIONS
“I highly recommend Sophie, her craft is absolutely magic”.
Sophie’s ability to bring women together who have never met and cultivate an environment of fun, connection and safety in such a short time is a testament to her nature and essence. Behind the lens Sophie makes you feel so comfortable and dare I say confident to be in front of the camera, she guides and celebrates you through the whole process that you actually walk away from the experience feeling so lit up. I highly recommend Sophie, her craft is absolutely magic”.
— KAT, FOUNDER OF RECONNECTED WOMAN.
BRANDING, PHOTOGRAPHY AND WEBSITE
“She goes above and beyond to make your vision come to life and in communicating the process”.
Working with Sophie has been an absolute dream. She brought my vision to life with ease, and the entire process was professional, warm, and enjoyable. Sophie is incredibly talented, and I highly recommend her for website design and photography. I truly feel she goes above and beyond to make your vision come to life and in communitcating the process. I'm excited to continue collaborating with her in the future for my website and social media.
— LAURA, LIFE WITH LAUZ COACHING.
CREATE AND CONNECT SESSIONS
“I got the biggest confidence boost looking at the photos she sent through!”
Sophie is an absolute GODDESS of a photographer!!! She is so incredibly skilled at what she does. I had my photos taken by her recently, and enjoyed my time with her tremendously. She is warm, friendly, kind, and super knowledgeable on poses and angles. I got the biggest confidence boost looking at the photos she sent through. Ladies, if you want your photos taken, Sophie will capture the queen that you are, and you'll have so much fun along the way!
— ANGELA.
BRANDING, PHOTOGRAPHY, WEBSITE AND SOCIAL MEDIA SUPPORT.
“My business has thrived since the Revamp and I have no doubt that your contribution has played a huge role in this”.
Sophie has been so organised, attentive and managed all of the creative aspects of my business without little input. When I entered private practice as a Therapist, I published my own website, Instagram posts etc. I struggled to ‘put myself out there’ and market me as the face of Moksha Holistic Counselling. My original website and Instagram didn’t even have one photo of me. Working with Sophie during the supportive photoshoot helped increase my confidence and to develop a brand that authentically represented who I am - both personally and professionally.
— EMILY, MOKSHA HOLISTIC COUNSELLING.
WEBSITE DESIGN
“It would have taken me months to do what Sophie did in TWO days!!!
It’s okay to ask for help and lean on experts! i’m glad I did. Sophie added SEO and I just had my first client who found me through Google and paid in full upfront! This works!!! The whole process was so streamlined and very easy to follow. Sophie was so responsive to all my questions, doubts, fears and hopes. My website now feels clean, straightforward and beautiful. I feel really proud of my website and it reflects my brand so much more!
— ANNIE, FOUNDER OF FLOW IN CYCLE.
Photo credit: Capture and Curate Creative
Sophie Spencer is a website designer, brand strategist, and photographer based in Melbourne, Australia.
With 15+ years behind the lens and 5+ years building Squarespace websites, Sophie has helped over 200 clients step into visibility with confidence and build brands that actually convert.
The work is always strategic. The experience is always personal. And the results speak for themselves.
With 15+ years behind the lens and 5 years building brands online, Sophie has helped over 200 women step into visibility with confidence.
You've been thinking about this long enough.
Download Sophie’s rates, view Sophie’s Services or receive a free quote custom to your needs. Whatever feels right, I’m here to support you.